The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Client Rankings
BURGER KING
Client
Title
Category
Award
Points
Your Way, Way Better
Agency: Jones Knowles Ritchie / New York
Client: Burger King
Category: Branding / Rebranding
Points: 45.00
Confusing Times
Agency: DAVID / Madrid + Pickle Music / New York
Client: Burger King
Category: Broadcast / Series
Points: 45.00
Flame, Your Way
Agency: Jones Knowles Ritchie / New York
Client: Burger King
Category: Typography / Typeface Design
Points: 21.00
Late Night Stores
Agency: DAVID / São Paulo + Loud / São Paulo + Café Royal / São Paulo
Client: Burger King
Category: Low Budget / Under 50K Budget
Points: 21.00
Homes of the Whopper
Agency: DAVID / Miami + Unicorns & Unicorns / Los Angeles + Cosmo Street Editorial / Los Angeles
Client: Burger King
Category: Innovation & Transformation / Innovation in Out of Home
Points: 21.00
Logos, Your Way
Agency: Jones Knowles Ritchie / New York
Client: Burger King
Category: Branding / Logo
Points: 9.00
Your Uniform, Your Way
Agency: Jones Knowles Ritchie / New York
Client: Burger King
Category: Branding / Branded Item
Points: 9.00
Your Taste, Your Way
Agency: Jones Knowles Ritchie / New York
Client: Burger King
Category: Packaging / Mass-market
Points: 3.00
Illustrated, Your Way
Agency: Jones Knowles Ritchie / New York
Client: Burger King
Category: Craft / Illustration
Points: 3.00
QR Whopper
Agency: DAVID / São Paulo
Client: Burger King
Category: Digital & Online / Websites & Mobile
Points: 3.00
King Stairs
Agency: DAVID / Madrid + Hobo Audio / New York + ABMC / New York + STEPT Studios / New York
Client: Burger King
Category: Non-traditional & Guerrilla Marketing
Points: 3.00
Delivery to Burger King
Agency: McCann / Lima
Client: Burger King
Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
Stay Home of the Whopper
Agency: FCB / New York
Client: Burger King
Category: Television & VOD / Short Form - Single
Points: 3.00
CHRISTMAS IN JULY
Agency: DAVID / São Paulo + DAVID / Miami
Client: BURGER KING
Category: Experiential & Installations / Brand Installations
Points: 3.00
Client:
Burger King
Title:
Your Way, Way Better
Category:
Branding / Rebranding
Award:
2021 Design Gold Pencil
Points:
45.00
Client:
Burger King
Title:
Confusing Times
Category:
Broadcast / Series
Award:
2021 Radio & Audio Gold Pencil
Points:
45.00
Client:
Burger King
Title:
Flame, Your Way
Category:
Typography / Typeface Design
Award:
2021 Design Silver Pencil
Points:
21.00
Client:
Burger King
Title:
Late Night Stores
Category:
Low Budget / Under 50K Budget
Award:
2021 Film Silver Pencil
Points:
21.00
Client:
Burger King
Title:
Homes of the Whopper
Category:
Innovation & Transformation / Innovation in Out of Home
Award:
2021 Out of Home Silver Pencil
Points:
21.00
Client:
Burger King
Title:
Logos, Your Way
Category:
Branding / Logo
Award:
2021 Design Bronze Pencil
Points:
9.00
Client:
Burger King
Title:
Your Uniform, Your Way
Category:
Branding / Branded Item
Award:
2021 Design Bronze Pencil
Points:
9.00
Client:
Burger King
Title:
Your Taste, Your Way
Category:
Packaging / Mass-market
Award:
2021 Design Merit Award
Points:
3.00
Client:
Burger King
Title:
Illustrated, Your Way
Category:
Craft / Illustration
Award:
2021 Design Merit Award
Points:
3.00
Client:
Burger King
Title:
QR Whopper
Category:
Digital & Online / Websites & Mobile
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Burger King
Title:
King Stairs
Category:
Non-traditional & Guerrilla Marketing
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Burger King
Title:
Delivery to Burger King
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Burger King
Title:
Stay Home of the Whopper
Category:
Television & VOD / Short Form - Single
Award:
2021 Film Merit Award
Points:
3.00